Yahoo calls on meaning in online research revamp

02 March 2006

meaning has just helped Yahoo! to complete a review of its online survey infrastructure. Key goals were to enhance productivity and ensure that surveys were consistent with the Yahoo! user experience. meaning worked with members of the global market research team to ensure they reached the best decisions possible to allow them to move forward confidently.

Adi Cohen, Global MR Manager, said that meaning “saved us a great deal of time and, [made us] much more confident in our final decision “. .

Read in full, what Yahoo! said